The most famous chain of camps and hotels on Lošinj
Lošinj Hotels & Villas (LH&V) is a hotel brand of Jadranka turizam d.o.o. under which there are six hotels, eleven restaurants and villas, and apartments located in the most attractive locations of the island of Losinj, with a capacity of more than 3,500 guests. Guests have at their disposal 5 and 4-star hotels, such as Bellevue Hotel, Villa Hortensia, Boutique Hotel Alhambra, and Villa Augusta in Čikat Bay, which stand out with a specific 5-star premium offer, and Vitality Hotel Punta, Wellness Hotel Aurora, and Family Hotel Vespera, which with a narrowly specialized offer at the 4-star level meet the different requirements of guests.
Under the brand Camping Cres & Losinj, Jadranka turizam d.o.o. manages four camps on the islands of Lošinj and Cres: family camp Čikat (4-star), naturist camp Baldarin (3), camp Bijar (2) and camp Slatina (4). Camp Čikat also has an aquapark, being the only one with this amenity in Croatia.
In addition to accommodation and catering facilities, Jadranka turizam d.o.o. manages the organization of excursions, entertainment and sports facilities, and can offer customers an integrated, modern product, for spending free time.
Jadranka turizam has implemented InSky Solutions' TourismInSky business solution based on the Microsoft Dynamics 365 platform designed and adapted to the needs of their reservation center.
The goal of Jadranka turizam was to replace the traditional way of doing business with guests, as well as to unite all relevant information into a single database and connect several communication channels.
In addition, Jadranka turizam decided to implement the ClickDimensions marketing module, which is natively integrated with the Microsoft Dynamics 365 platform within a unique TourismInSky solution.
“With its TourismInSky solution, InSky has made it easier for us to track tasks as well as employee efficiency. Advanced analytics and reports make it much simpler for us to make decisions as well as the entire business.”
TourismInSky solution in the reservation center
The efficiency and effectiveness of agents in individual and group sales has been increased through the implementation of the TourismInSky business solution. Implementation has resulted in increased efficiency and effectiveness of agents. It should also be noted that communication and guest satisfaction with TourismInSky has been improved.
“With its TourismInSky solution, InSky has made it easier for us to track tasks as well as employee efficiency. Advanced analytics and reports make it much simpler for us to make decisions as well as the entire business.” – said Petar-Nino Krnić, marketing manager at Jadranka turizam
ClickDimensions – marketing automatization
Using the marketing module enables Jadranka to personalize content and build relationships with new potential clients, contacts, and existing clients. The module is flexible which results in more attractive and dynamic content which helps to inspire the relevance of the content for the guest.
In addition, it allows easy creation of new newsletters, questionnaires, campaigns, etc. For example, this is accompanied by rich analytics that helps analyze the results of campaigns, and thus makes it easier for Jadranka to identify content that should be improved.